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Dear hipster: Please gamble. Thank you!
by Andrew Kiraly | posted April 19, 2011
Nobody likes a head-nodding shoegazer show at the Cosmpolitan's Book & Stage lounge more than we do -- and yeah, we can agree with some of the happy mumbling that the Cosmo's indie cred-drenched entertainment roster might harken some sort of modernized return to the Old Vegas days.
Only problem: Owner Deutsche Bank needs those hipsters to gamble -- and fast. From NYT's Dealbook:
The Cosmopolitan is missing just one major component: a deep base of gamblers. It is betting on a relatively young demographic, a challenging crowd that usually prefers partying. On a recent Saturday night, the casino was almost empty as visitors flocked up one flight to the Marquee nightclub, where one inebriated partygoer threw up in line.
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