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YOUR AD HERE: Advertising on School Buses
YOUR AD HERE: Advertising on School Buses

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AIR DATE: October 15, 2010

Little Susie is waiting to go to school. When the big yellow bus rolls up, she climbs in... but not before seeing the billboard plastered on the side: "Just for the taste of it Diet Coke." Should we put ads on the side of school buses? The Washoe County School District says it desperately needs the money. But one Board member and some concerned parents say it's sending the wrong message to kids: to drink soda and whatever else is being advertised. Are their concerns valid? Or is advertising a good way to inject funds back into education? School officials join us to debate the pros and cons.

GUESTS
Heath Morrison, Superintendent, Washoe County School District
Tami Berg, Pres, Northern Nevada Parent Teacher Assoc

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