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Behind The Bundy Ranch Standoff
Lynne Jasames On Why 'It's Okay To Cry'
Can 'Serious' Reading Happen Online?
BASE Jumping: The Allure And The Danger
Anti-Government Protesters Win Round Against BLM
Tax Advice For The Alternative Economy
The Secret History Of Las Vegas
Deal Reached Between North Las Vegas And Labor Unions
Bryan Ferry (Of Roxy Music) Brings His Orchestra To Vegas
Is Tipping Obsolete?
The Life Cycle Of A Mall
Being Oscar
Fixing Nevada's Mental Health System
Bundy Family Says Local Officials Need to Step In To Stop BLM Dispute
The Future Of Space Tourism
The Brass Tacks Of The Education Initiative
UNR President Seeks To Restore Funding
What Should Be Done About NSA Spying?
'Ordain Women' Protests Meeting
The Future Of Africa

YOUR AD HERE: Advertising on School Buses
YOUR AD HERE: Advertising on School Buses

AIR DATE: October 15, 2010

Little Susie is waiting to go to school. When the big yellow bus rolls up, she climbs in... but not before seeing the billboard plastered on the side: "Just for the taste of it Diet Coke." Should we put ads on the side of school buses? The Washoe County School District says it desperately needs the money. But one Board member and some concerned parents say it's sending the wrong message to kids: to drink soda and whatever else is being advertised. Are their concerns valid? Or is advertising a good way to inject funds back into education? School officials join us to debate the pros and cons.

Heath Morrison, Superintendent, Washoe County School District
Tami Berg, Pres, Northern Nevada Parent Teacher Assoc

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